Exertis Almo’s Amanda Mecutchen and Karen Castaño Named to 2025 Women of the Channel List - May 16, 2025

Philadelphia, PA — May 16, 2025 — Exertis Almo, the largest and most specialized value-added North American AV distributor, has announced that CRN®, a brand of The Channel Company, has recognized two of its women in leadership, Amanda Mecutchen, Director, Customer Marketing and Karen Castaño, Director of National Business, both named to the prestigious Women of the Channel list for 2025.

This annual CRN list celebrates women from vendors, distributors, solution providers and other channel-focused organizations who make a positive difference in the IT ecosystem. The CRN 2025 Women of the Channel honorees are innovative and strategic leaders committed to advancing channel excellence and supporting the success of their partners and customers.

Mecutchen is a results-driven marketing leader with a decade of experience in the distribution industry. She is known for her ability to develop and execute dynamic marketing strategies that elevate brand visibility, deepen customer engagement, and fuel revenue growth. With a sharp eye on emerging technologies and market trends, Amanda has been instrumental in pioneering forward-thinking marketing approaches that give Exertis Almo a sustained competitive edge. At the heart of her success is a strong commitment to building lasting vendor partnerships and fostering collaboration with key stakeholders.

Castaño is a strategic, solutions-oriented leader with eight years of experience spanning channel distribution management, sales, business development, marketing, social media, finance, and IT. As Director of National Business, Karen leads a nationwide team of account managers and customer engagement representatives. She oversees major accounts across the U.S., develops tailored programs to meet customer needs, and ensures operational excellence. Her entrepreneurial mindset, adaptability, and drive to innovate have made her a key contributor to Exertis Almo’s continued growth and partner satisfaction.

“It’s an honor to recognize the outstanding accomplishments of these women, who are leaders and change-makers in the IT channel,” said Jennifer Follett, VP, U.S. Content and Executive Editor, CRN at The Channel Company. “Each woman spotlighted on this list has shown exceptional dedication to building creative strategies that propel transformation, growth, and success for their organizations and the entire IT channel. We are pleased to spotlight their important contributions and look forward to their future success.”

“Amanda and Karen exemplify what it means to be visionary leaders—combining deep expertise with strategic acumen and an exceptional ability to drive meaningful change,” said Dan Smith, EVP, Exertis Almo. “They are not only masters of their craft, but they also bring a rare 360-degree engagement style that inspires confidence, fosters collaboration, and accelerates results.”

Smith continued, “Their leadership is transformative. Whether navigating complex challenges or shaping long-term direction, Amanda and Karen consistently move organizations forward with clarity, speed, and purpose. They don’t just improve processes—they elevate the entire organization, creating stronger teams, unlocking new value, and leaving everyone they work with better, more capable, and more empowered.”

About The Channel Company

The Channel Company (TCC) is the global leader in channel growth for the world's top technology brands. We accelerate success across strategic channels for tech vendors, solution providers, and end users with premier media brands, integrated marketing and event services, strategic consulting, and exclusive market and audience insights. TCC is a portfolio company of investment funds managed by EagleTree Capital, a New York City-based private equity firm. For more information, visit thechannelco.com.

 

About Exertis Almo

Exertis Almo Pro AV is the largest value-added North American Professional AV distributor offering its reseller partners the most expansive range of products, managed services, technical support, and training to drive business growth. Exertis Almo delivers customized business development strategies, programs and educational events that enable partners to thrive. The business is comprised of a highly-accomplished leadership team, more than 300 employees, 12 distribution facilities, 2.7 million square feet of warehousing space, and a marketing team regarded as the most accomplished in the industry. Exertis Almo provides the specialization and resources its vendor and customer partners need coupled with deep industry relationships. For more information about Exertis Almo, go to www.almoproav.com.

 

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Media Contacts:

Traci Schaefer                         

TLS Communications, Inc.

630-269-4567

[email protected]